Monday, November 16, 2015

Very, very shitty first draft

Here is my VERY shitty first draft somewhat combined with an outline :))))

Intro:
 While inspiring others, and still having time to meal prep every week, Lauren Bragg gracefully (and humorously) changes the lives of middle-aged women every day. Growing up, she always loved to cook and help others; but never in her life would she think these two would combine into something amazing and life changing. What began with just jotting down recipes and handing them out to her work out partners led her to posting them online for others to see, along with a weekly email and awesome helpful blog updates. This passion overcame her desk job, and then began to consume her life in a positive way. When asking Lauren how she was able to do this with the competition of so many other health and wellness coaches, her answer was simple, “by being my best, authentic self”. Although writing did not come easy to Lauren, she found she did her best work when being truly authentic to herself and what she wanted to discuss. Because of her authenticity, her audience became the people she wanted to reach out to and had to most respect for her business.

Body Paragraph 1:
Here I am going to discuss Laurens office job and how she would write emails to clients for her boss. In this case she would be more consoling and sweet to those who needed it and more brute and honest to those who just needed an answer. She was able to gage her audience so well even through email. This is what led her into being a health and wellness coach, because a woman recognized what she was so good at and Lauren was sick of having a 9-5-office job.

Body Paragraph 2:
Here I will discuss the importance of authenticity. Lauren felt that her audience came after being her most authentic self and I found that to be very important in her career story. She was not able to write well, or really at all when she felt that she wasn’t being authentic to herself. That is when she decided to stop trying to promote her business to those who would not take her for who she is. When she opened up and said how she felt she was able to attract the audience she wanted in the first place.
I will also discuss examples form the readings here.
Body Paragraph 3:
Here I will discuss having an audience. For Lauren, her audience was most important, as these were the women she was writing for every day. As I stated above, her audience did not form until she was authentic to herself. Once she opened up, she found that others did as well, as they were looking up to her. She also constructed a virtual middle-aged woman, who was the perfect image of her who she wanted her client to be. When she became stuck on wondering if she wanted to write about something, or if it was okay to, she would just write in regards to that “fake” woman.
Here I will also include examples from the reading.

Conclusion:
Tie in all main points and how this helped Lauren in becoming her best self through her business.


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